Office - Gordon Crowley Real Estate


There are many reasons that you might consider selling your home during the holiday season. There’s one thing that holds true about both buying and selling during the holiday season- people are motivated. With the stress of the holidays, many people shy away from real estate. The serious buyers and sellers are in the thick of the market this time of year. 


Sell Faster


Many people assume that the spring and summer are the best times of year to buy and sell a home. As a seller, your home may go off the market faster during the holiday season. While many people are planning on making a home purchase during the warmer months, there are plenty of serious buyers out there in the cold. There are a few reasons for this. If your home is for sale during the holiday season, you may be in a great position to sell your home at a good price.


Less Competition


As a seller, you’re in a good position during the winter months because there is less inventory for buyers to look at. If buyers are motivated, your home has a better chance of standing out. You’re not in competition with many other sellers to entice buyers. 


Buyers Are Motivated


The buyers who are out looking for homes over the holiday season are those who have a need. Whether these buyers have been looking for awhile and want a new home in the new year, or are facing a job change, they want to close on a house ASAP. The best thing you can do as a seller is to stay flexible so that buyers have easy access to home showings. 


Your Home Is Already Clean


If you’re selling your home over the holidays, it’s probably already clean. As you expect family and friends to pop in and out of your home, it will be tidy. The other guests who are touring your home to potentially buy it will also see that your home looks fantastic. A neat home is an additional way to attract buyers because they can more easily see themselves living in the house. Holiday decor will only enhance your home’s appearance.    


It’s Easier To Work With Agents


Since the holiday season is a less busy time in real estate, REALTORS® have more time to devote to each sale they do have this time of year. Working with an agent is the best way to get a good return on your home. An agent can help you to price your home appropriately and market it to the right buyers. It’s always best to go with a professional when it comes to selling your home.              


Want to sell your home? Like many home sellers, you're probably on the lookout for a real estate agent who can help you get the best price for your house.

Choosing the right real estate agent usually will require you to perform comprehensive research. You'll need to examine the credentials and skills of many real estate agents in your area. Plus, you may want to sit down and chat with various real estate agents to find one who can simplify the home selling process.

Ultimately, there are several questions you should ask a real estate agent before you hire him or her to sell your house, including:

1. What is your home selling experience?

No two homes are identical, and much in the same way, no two real estate agents are exactly alike. As such, you should learn about a real estate agent's experience to ensure he or she possesses the expertise necessary to sell your house.

For example, if you're selling a condo, you may want to hire a real estate professional with condo experience. Or, if you're looking to sell your home as quickly as possible, you should find a real estate agent who knows how to promote a home across social media and other platforms.

2. How will you keep in touch?

What good is a real estate agent if this professional fails to keep you informed throughout the home selling journey?

With the right real estate agent at your side, you'll be able to stay up to date along each stage of the home selling process. In fact, this professional will provide you with updates about offers on your home, requests to view your residence and much more.

Furthermore, your real estate agent should be easily accessible via phone and email. This means if you need support at any point during the home selling journey, your real estate agent will be able to assist you.

3. Can you provide references?

An expert real estate agent should have no trouble connecting you with past clients. That way, you can find out how this real estate professional has helped previous home sellers accomplish their goals.

If you connect with a real estate agent's past clients, you can get a better idea about how this real estate professional responds to various home selling challenges. As a result, you'll be better equipped to determine if this real estate agent is the right person to help you sell your house.

4. How will you market my house?

A real estate agent should go above and beyond the call of duty to market your house to the right groups of homebuyers. This professional typically will allocate extensive time and resources to learn about you and your home selling needs and help you plan accordingly.

Finding out how a real estate agent will promote your home is essential. With this information, you can understand whether a real estate agent will do everything possible to showcase your residence to potential homebuyers.

Use the aforementioned questions, and you can select the right real estate agent to help you sell your home.


Family members and friends are loved ones who play important roles in your life. However, when it comes to sharing the news that you've decided to sell your home, it sometimes can be difficult to prevent these loved from sabotaging your home sale.

Lucky for you, there are many simple ways to reduce the risk that loved ones can hinder your ability to sell your residence.

Now, let's take a look at three tips to keep family members and friends involved in the home selling process.

1. Meet with Family Members and Friends

Don't wait to inform family members and friends about your decision to sell your house. Instead, meet with loved ones so you can discuss your home selling plans with them.

Face-to-face meetings with family members and friends are ideal. These meetings will allow you to explain why you decided to sell your home, where you plan to move and much more.

In addition, meeting with family members and friends shows loved ones that you care about their thoughts and feelings. It also sets the stage to involve your loved ones in the home selling process – something that may help you get the best results possible.

2. Respond to Loved Ones' Home Selling Questions

In all likelihood, family members and friends will have lots of questions about your decision to sell your home. If you plan ahead for potential questions, you should have no trouble responding to loved ones' queries accordingly.

It may be tough to move further away from loved ones. But if you prepare before you meet with family members and friends, you can improve your chances of remaining calm, cool and collected as you share your home selling news.

Furthermore, it is important to remember that loved ones might not always agree with your home selling decision.

On the other hand, family members and friends should be ready to stick with you and support your decision, regardless of whether they agree with it. By doing so, your loved ones can provide you with the assistance you need to streamline the home selling process.

3. Discuss Your Options with a Real Estate Agent

For those who want to get their loved ones involved the home selling cycle, meeting with a real estate agent may prove to be a great first step.

A real estate agent can provide recommendations and suggestions about how to share your home selling news with family members and friends. Plus, this housing market professional can respond to your home selling concerns and queries at any time.

Perhaps best of all, a real estate agent will serve as a great guide throughout the home selling process. He or she will help you add your residence to the real estate market, promote your house to potential property buyers and negotiate with homebuyers on your behalf.

Don't worry about telling family members and friends about your decision to sell your house. Conversely, use these tips, and you can prevent your loved ones from sabotaging your home sale.


The home selling journey may prove to be long and arduous, particularly for those who fail to plan ahead. Fortunately, there are many things you can do to expedite the house selling cycle and quickly achieve your desired results.

Let's take a look at three tips to help you accelerate the home selling journey.

1. Understand Your Target Audience

You know you have a great home. Now, you just need to figure out who may want to purchase it. If you analyze the buyer's perspective, you can determine your target audience and map out the home selling journey accordingly.

Think about why you decided to buy your house in the first place. Also, consider any unique features that may make your home an attractive option to potential buyers.

If you assess the buyer's perspective, you may discover innovative ways to stir up interest in your home. As a result, you could reap the benefits of a fast, profitable house selling experience.

2. Craft an Engaging Home Listing

A home listing is important, as it enables you to introduce your residence to prospective buyers. Therefore, it is crucial to create an engaging home listing that captures a buyer's interest.

As you craft a home listing, it usually is a good idea to provide clear, concise details about your house. Furthermore, you may want to include pictures of your residence's interior and exterior to help buyers see the true beauty of your house.

In addition, you should include accurate information about your home in your listing. Because if you educate buyers about your home's features, you can help them make an informed decision about whether to pursue your residence.

3. Collaborate with a Real Estate Agent

For those who want to speed up the home selling journey, there is no reason to work alone. Lucky for you, real estate agents are available around the country, and these housing market experts can help you seamlessly navigate the house selling cycle.

A real estate agent understands what it takes to sell a home, regardless of the current housing market's conditions. He or she will teach you about all aspects of the housing market and help you create an effective property selling strategy. Plus, if you have concerns or questions throughout the home selling journey, a real estate agent is ready to respond to them right away.

Let's not forget about the assistance a real estate agent provides as you review an offer to purchase your house, either. Deciding whether to accept, reject or counter an offer to purchase your home sometimes can be difficult, but a real estate agent can help take guesswork out of this decision. In fact, a real estate agent can provide honest, unbiased recommendations to help you make the best-possible decision regarding a home sale.

Want to expedite the home selling journey? Use the aforementioned tips, and you should have no trouble selling your home without delay.


Want to sell your residence? As a home seller, you'll want to take a cautious approach to the real estate market. That way, you can improve your chances of getting the best price for your residence, regardless of the current housing market's conditions.

Ultimately, there are many reasons why home sellers should err on the side of caution as they prepare to add their houses to the real estate market, including:

1. The housing market constantly fluctuates.

For home sellers, it is important to differentiate between a seller's market and a buyer's market. By doing so, a home seller can assess the current housing market and proceed accordingly.

In a seller's market, there is usually a shortage of high-end houses and an abundance of interested homebuyers. This means home sellers who operate in a seller's market may be more likely to stir up plenty of interest in their houses as soon as these properties become available.

Conversely, a buyer's market typically favors homebuyers, as it features a limited number of homebuyers and a wide range of home sellers. If you're selling your home in a seller's market, you'll likely need to price it competitively to help your residence stand out from the competition.

Allocating the necessary time and resources to analyze the housing market is key. With housing market data in hand, a home seller can determine whether he or she is getting ready to list a house in a buyer's or seller's market.

2. What your home was worth yesterday is unlikely to match what it is worth today.

The price that a home seller initially paid for a residence is unlikely to match what the house is worth today. Thus, a home seller should perform a home appraisal to learn about the present value of his or her residence.

During a home appraisal, a property inspector will assess a house both inside and out. Then, the property inspector will identify any problem areas with a house that could negatively affect the residence's value.

A home appraisal is exceedingly valuable to home sellers. It enables them to understand a house's strengths and weaknesses as well as uncover ways to transform a home's weaknesses into strengths. As a result, a home seller can use a home appraisal as a learning opportunity and find innovative ways to enhance a residence before adding it to the real estate market.

3. Homebuyers are always on the lookout for bargains.

Although a home seller will do everything possible to learn about the housing market, there is always the danger that a homebuyer will submit a "lowball" offer on a house. Conversely, a home seller who errs on the side of caution will be able to differentiate between a legitimate offer and a lowball one time and time again.

Lastly, if you need extra help as you get ready to sell your house, don't hesitate to work with a local real estate agent.

Real estate agents are available in cities and towns nationwide. They can help you get your house ready for the real estate market and ensure you can reap the benefits of a quick, seamless home selling experience.

Become a cautious home seller, and you can move one step closer to maximizing the value of your house.




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